Grip Money Official
Shopify
Worked on the GRIP Industries online store to improve its website presence, optimize Money Band product pages, introduce the Apparel section, conduct keyword research, and manage ongoing SEO and Google Ads activities.

The project required improving the website’s search visibility and product-focused SEO while expanding the online store with Apparel products. The team also needed to monitor keyword rankings, organic traffic, conversions, and Google Ads performance and make ongoing adjustments based on results.
Started with a website audit and keyword research, followed by website and product-page updates focused on Money Bands and Apparel. SEO work included content and off-page activities such as guest posts, blogs, competitor backlink analysis, social bookmarking, image submissions, and classified listings. Google Ads was also activated and monitored, with search terms and campaign performance reviewed for optimization.
The project achieved measurable SEO progress, including multiple keywords reaching first-page positions and improvements in impressions, clicks, conversions, and new-user visits. One reported week generated 2 organic conversions and $42.98 in organic purchase revenue.
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